China is Guest of Honor at BookExpo America's Global Market Forum in May 2015
China will send a high ranking delegation of up to 500 top
publishing professionals, internationally acclaimed authors, and senior
government officials to attend BookExpo America (BEA) in New York, in a unique
effort to widen and deepen the cultural and business ties between the world’s
two largest publishing markets. “This is the most significant foreign
delegation that we have ever hosted at America’s largest publishing
convention”, notes Steven Rosato, BEA’s Show Director. "We are honored
to welcome China and we look forward to making this a rewarding experience for
The China presence will have both professional and cultural components, with events scheduled throughout New York City.
BEA will take place May 27 – May 29, 2015.
“American publishers welcome our Chinese counterparts to
BookExpo America. We look forward to professional conversations that can
deepen mutual understanding of publishing in our respective countries and
expand opportunities for new business ventures,” said Tom Allen, President and
CEO of the Association of American Publishers.
Many of China's leading publishing houses are eager to
develop a strong presence internationally. Several of the largest Chinese
publishing corporations, including Phoenix Publishing and Media Company, China
Publishing Group, and China Education and Media Group are planning to
participate in BEA's professional program. Also, major service
organizations such as China National Publishing Import and Export Company will
participate thus facilitating a professional exchange between international
players and Chinese publishers, distributors, libraries and educational
In addition, a delegation of Chinese authors will be present
including Mai Jia, and Chi Zijian.
During all three days of BookExpo America professional
debates will be held to explore the dynamic growth in Chinese publishing.
Forums will highlight the expanding international ambitions of the
Chinese publishing and media industry; a comparison of digital developments in
American and Chinese publishing; recent trends and success stories in literary
translation; as well as educational publishing and reading promotion.
The Chinese participation at BEA will be kicked off with
an opening ceremony: Welcome China! The official opening will be
immediately followed by professional forums and workshops dealing with topics
such as digital publishing, literary translation, educational publishing, and